Last month I published a post on my company blog that caused some (shall we say) interesting feedback from both our publisher clients as well as the broader media community. While I was certainly not the first to proclaim the death of the tablet magazine, the now universally recognized and unequivocal data pointing to the steep decline of print-replica apps is becoming undeniable.
What’s even worse news for magazine publishers who have chosen either a PDF-based or Adobe InDesign-led “Plug-In” app solution in a race to cash in on Apple’s Newsstand is the damning evidence of Apple’s lack of support…and frankly, interest in the Newsstand app itself.
Once the “holy grail” for magazine publishers, promising front-and-center exposure for their periodicals, the Newsstand app in iOS 7 has become almost irrelevant.
As pointed out by Hamish Mckenzie from Pandodaily:
“…there is now no visual reminder within the Newsstand icon that there…